After a stellar online Christmas performance, with sales up 33.5% compared with in-store sales 8.8%, IKEA is finally waking up and smelling the online coffee.
1. Photography. 3D visualization lets customers play around with all the color and variation options there is. You only need one 3D model of the furniture to apply all the variations. That means you..
Looking at furniture in the store is one thing, but imagining what it would look like in another color, another configuration or at home in the living room is difficult to do.
Customers are becoming more open to buying furniture online. The furniture and household industry is the ninth fastest growing online industry in the US, with an annual growth rate of 14.8% from..
